Scottsdale’s Personal Label International focuses on vibrant structure

Wendi Stallings is the principal and founder of Private Label International, a Scottsdale-based, full-service interior design firm that specializes in multifamily residential, hospitality and retail real estate.

Each time Wendi Stallings, the principal at Non-public Label Intercontinental, spots an condominium complex boasting vibrant shades of blues, reds, oranges, yellows and other eye-popping hues, she smiles.

The 20-calendar year veteran of the layout marketplace remembers the time when beige was all the rage. But it wasn’t for Stallings. Her reaction was to problem the position quo with shade. 

By Private Label, Stallings bathed initiatives in every little thing but coffee and sandy tones. When Stallings released her Scottsdale total services interior structure business 2008, it coincided with the economic downturn. There was not a whole lot of new building and people today were being advertising their residences and relocating into apartments. This established a industry that concentrated on rehabbing complexes that were old, outdated or only neglected. 

She partnered with a customer that acquired older buildings and gave them a new and modern day look. But it also developed a vibe that went beyond the visible. The facelift gave neighborhoods a enhance, also.